Some of your Prospects may want to unsubscribe from your Email list. Add an unsubscribe link to give them this option.
To create an unsubscribe link:
- Create a new Email or Email template.
- Add a new row.
- Drag the Text content option to the row.
- Click the Text box.
- Click the Special links dropdown. Select Frequently Used > Unsubscribe Link.
- Click the link icon.
- If you need to make any edits, such as the link's text or the link type, you can do so here. When you're finished, click Ok.